Determined that its consumers have the best always,
Nigeria’s leading Malt brand, Maltina, from the stable of Nigerian Breweries
Plc, feted those that thronged the city of Port-Harcourt for the annual
colourful CARNIRIV which took place recently. Noted for promoting dance and
family bonding, its stand was a beehive of heightened activity as visitors had
a feel of the recent dance steps in town.
Renowned for sharing happiness, the vivacious Maltina
Pavilion - situated at the Liberation Stadium, Elekahia Port-Harcourt - was
filled with fun and excitement. Consumers were treated to good music, free
Maltina drinks and tasty barbeque much to their delight.
The high point of the carnival was the mini Maltina Dance
Competition (MDA) which saw dancers from different age groups contest for
amazing prizes. At the end of the contest, 17 years old Gbenga Awokoya who
hails from Ogun state, emerged overall best dancer carting home a brand new
generating set. Awokoya who has been dancing for 8 years said “Winning a brand
new generator from Maltina today is just great. I did not know I would win. My
parents will be so happy to see this.”
Assistant Brand Manager, Maltina, Diekoye Oyeyinka, said
this is the brand’s way of sharing happiness with its consumers. “The Carnival
was really fun. It was exciting seeing people come out and dance and have a
good time. Maltina decided to be part of the show so that we can share
happiness with people in their comfort zone which is what the Maltina brand
stands for. Maltina is a very family oriented brand. It is all about sharing
happiness. Carnivals such as this are a very good way for Maltina to also share
happiness with people. Maltina feels it is very important to connect with our
consumers wherever they are.”
He added that Maltina will continue to share happiness and
put smiles on the face of consumers wherever they may be.
The audience went into frenzy when they were treated to a
live dance performance by reigning MDA champions, the Briggs family.
Sotom Briggs, family representative for the Briggs family
said, “We are happy to be part of this Carnival with Maltina. We are excited at
the reception our home crowd gave us. It’s just awesome. Since we won MDA 7,
our lives have changed a lot. As a result of our success most people are now
interested in learning how to dance. I’m
now a dance instructor. I’m trying to reach out and help develop dancers. I’m
so glad Maltina gave us such a platform which we are leveraging now to change
other peoples ‘lives. We are like stars now. Anytime we go out, people always
want to identify with us.”
The second position went to Stanley Eze, a 15 year old, JSS2
student of Eleka Secondary School. He was rewarded with a brand new Home
Theatre. “I started dancing when I was a kid”, he said “my elder brother taught
me how to dance. I feel very good right now and I’m happy I won a home theatre. I have never won
anything this big. Maltina has really made me and my family happy this season.”
A vibrant dancer, 45 year old, Mrs. Chika Brown, dazzled the
audience with her sublime skills which earned her the third position. Mrs.
Brown, a teacher who hails from Bonny, took home a brand new Plasma Television
Set. She stressed that “dancing runs in my blood. I feel very happy winning
this Plasma TV. Maltina has really made me and my family happy this season. The
truth of the matter is that my children and I drink Maltina a lot and I believe
we have been rewarded for our patronage.”
It would be recalled that Maltina was also a part of the
annual Lagos Carnival which took place earlier in the year. The high point of
the Lagos Carnival 2013 was the Flash mob performance organized by Maltina
which remains the biggest Flashmob in Nigeria.
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