Miss Florida USA 2017, Genesis Davila, who lost her title for allegedly using her own professional hair and makeup artists is suing the organization for $15 million.  Davila was awarded the title of Miss Florida USA on July 16, but was stripped of the crown six days later.


The pageant's executive director, Grant Gravitt, says that he found evidence that Davila had violated the rules by hiring her own personal hair and makeup artists, rather than using the ones provided by the show.

Davila's attorney, Richard Wolfe, says that Gravitt and the organization's accusations are false. Seeking damages for defamation, Davila is suing the pageant owners – Gravitt, Tel-Air Interests, Inc. and IMG Universe, LP.