After months of rigorous drills, excitement and tensions,
Tope Ajani from Akure, Ondo State has won the season four of Goldberg Fuji
t’o Bam music talent activation that had over 1,500 fans in attendance
at the Trans Amusement Park in Ibadan, Oyo State. Ajani, whose stage craft and
renditions excited everyone at the event – will now wear the Wura 1 crown which
comes with a cash reward of N1,000, 000.
Saheed Ishola, from Sango-Ota, grabbed N750,000 as the first
runner up, while Mufutau Alabi, from Ibadan went home with N500, 000 as the
second runner up after the battle of wits where three other contestants, Shina
Akanni; Kuteyi Sikiru; and Alausa Olalekan, also tested their mettle.
The night kicked-off with Ewi rendition before the
contestants took turns to display their mastery of various Fuji theatrics to
the admiration of the judges and the audience that thronged the venue of the
event.
The high point of the event was the impressive performance
by the International Fuji icons, Alhaji King Wasiu Ayinde (KWAM1), 9ice and
Pasuma, who thrilled the fans with various hit songs from their rich
repertoire.
The night also witnessed a gathering of the best of Fuji
celebrities and respected Yoruba movie actors and comedians like Odunlade
Adekola, compere of the event; Alhaji SK Sensation, Adebayo Faleke and the
winner of the third season of Fuji t’o Bam, Akeem Okiki.
Mr. Patrick Olowokere, Corporate Communications and Brand PR
Manager, Nigerian Breweries Plc,said the importance of music to any country cannot be over-emphasised.
According to him, the role of music in nation building is monumental as it
fuels the creativity of listeners and makes for social bonding.
His words: “Music transcends all boundaries of
communication. Music and its rhythm define our humanity because it is universal
and transcends language barriers. I believe it is important for one to have an
open mind in order to be in touch with that sense of understanding. Music
cannot be separated from our socio-cultural life and as such it is a social
connector which has the power to suggest circumstances, moods, and moments. It
has general appeal to human senses.”
Olowokere said that Fuji music exerts a strong influence on
the social life of the Yorubas. He stated that through the music, foreigners
can easily feel and connect with the culture of the Yoruba people. “The
influence that Fuji music exerts on the social life of the Yorubas is therefore
very strong irrespective of their locations.”
Giving the rationale for the event, Fuji music talent hunt
competition, Mr. Emmanuel Agu, Portfolio Manager, Mainstream Lager and Stout
Brands, NB; said the company always strives to champion, promote and associate
with the culture of its host communities. His words: “This is what Goldberg has
been doing with its initiative of Fuji t’o Bam since 2012 when
it inaugurated the concept.”
He stated that the Goldberg Fuji t’o Bam initiative
has successfully brought to life the twin socio-cultural tradition of
companionship and celebration. “The initiative readily identifies and
celebrates the rich musical tradition that sustains the cultural values of the
people in the region. The indigenous musical platform, which is currently in
its fourth edition, had in the last three editions led to the discovery of
budding Fuji talents and artists. “It is clear that this platform has in no
small way helped in burnishing talents and contributing ideas to the
development of Fuji music and the culture of the Yoruba people”.
After months of rigorous drills, excitement and tensions,
Tope Ajani from Akure, Ondo State has won the season four of Goldberg Fuji
t’o Bam music talent activation that had over 1,500 fans in attendance
at the Trans Amusement Park in Ibadan, Oyo State. Ajani, whose stage craft and
renditions excited everyone at the event – will now wear the Wura 1 crown which
comes with a cash reward of N1,000, 000.
Saheed Ishola, from Sango-Ota, grabbed N750,000 as the first
runner up, while Mufutau Alabi, from Ibadan went home with N500, 000 as the
second runner up after the battle of wits where three other contestants, Shina
Akanni; Kuteyi Sikiru; and Alausa Olalekan, also tested their mettle.
The night kicked-off with Ewi rendition before the
contestants took turns to display their mastery of various Fuji theatrics to
the admiration of the judges and the audience that thronged the venue of the
event.
The high point of the event was the impressive performance
by the International Fuji icons, Alhaji King Wasiu Ayinde (KWAM1), 9ice and
Pasuma, who thrilled the fans with various hit songs from their rich
repertoire.
The night also witnessed a gathering of the best of Fuji
celebrities and respected Yoruba movie actors and comedians like Odunlade
Adekola, compere of the event; Alhaji SK Sensation, Adebayo Faleke and the
winner of the third season of Fuji t’o Bam, Akeem Okiki.
Mr. Patrick Olowokere, Corporate Communications and Brand PR
Manager, Nigerian Breweries Plc,said the importance of music to any country cannot be over-emphasised.
According to him, the role of music in nation building is monumental as it
fuels the creativity of listeners and makes for social bonding.
His words: “Music transcends all boundaries of
communication. Music and its rhythm define our humanity because it is universal
and transcends language barriers. I believe it is important for one to have an
open mind in order to be in touch with that sense of understanding. Music
cannot be separated from our socio-cultural life and as such it is a social
connector which has the power to suggest circumstances, moods, and moments. It
has general appeal to human senses.”
Olowokere said that Fuji music exerts a strong influence on
the social life of the Yorubas. He stated that through the music, foreigners
can easily feel and connect with the culture of the Yoruba people. “The
influence that Fuji music exerts on the social life of the Yorubas is therefore
very strong irrespective of their locations.”
Giving the rationale for the event, Fuji music talent hunt
competition, Mr. Emmanuel Agu, Portfolio Manager, Mainstream Lager and Stout
Brands, NB; said the company always strives to champion, promote and associate
with the culture of its host communities. His words: “This is what Goldberg has
been doing with its initiative of Fuji t’o Bam since 2012 when
it inaugurated the concept.”
He stated that the Goldberg Fuji t’o Bam initiative
has successfully brought to life the twin socio-cultural tradition of
companionship and celebration. “The initiative readily identifies and
celebrates the rich musical tradition that sustains the cultural values of the
people in the region. The indigenous musical platform, which is currently in
its fourth edition, had in the last three editions led to the discovery of
budding Fuji talents and artists. “It is clear that this platform has in no
small way helped in burnishing talents and contributing ideas to the development
of Fuji music and the culture of the Yoruba people”.
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