The battle for the 2016 Wura 1 crown of Goldberg Fuji
t’o Bam took a more dramatic and entertaining turn in the city of Ado
Ekiti, Ekiti State, on Friday July 22, 2016, as six of the twenty
semi-finalists, emerged for the final scheduled for Ibadan onJuly 29, 2016.
The six finalists: Shina Akanni; Saheed Ishola; Temitope
Ajanni; Kuteyi Sikiru; Alausa Olalekan and Muftau Alabi, displayed a great deal
of creativity, stage craft, vocalization, appearance and originality which has
been the criteria for assessing all contestants since the audition stages of
the competition.
The night was a gathering of the best of Fuji celebrities
and respected Yoruba movie actors like Odunlade Adekola, who acted as compere
for the show; SK Sensation leading the judges in company of Adebayo Faleke (aka
Kakaki Olodumare) and Baby Barrister who made powerful appearances which gave
the guests and fans the best that Fuji music had to offer.
The event started with performances from a troupe of
Traditional Ekiti-State dancers who entertained the audience and then Antenna,
the winner of the first edition in the Fuji t’o Bam competition
‘watered the ground’ with a scintillating performance ahead of the contestants
who later came on stage in succession.
This year’s theme, ‘Let’s Collabo,’ provided a great
form of spectacle for the audience as A-List Fuji stars such as Saheed Osupa,
Taye Currency and Abolore Adigun (aka 9ice) thrilled the audience by
collaborating with some of them on stage. The theme was even more pronounced when
the twenty Fuji contestants lined up for the semi-finals also collaborated
among themselves in twos after their individual performances, an assessment
criterion for the judges in the competition.
The climax of the event was more eventful as all the
contestants present expressed enthusiasm amidst tension in anticipation of the
results for the night. Saheed Ishola, a Fuji star from Ota, who was the first
runner up in the 2015 edition said this after he was announced as one of the
finalists: ‘I will never give up on Fuji music and Fuji t’o Bam talent
hunt. I am very grateful to Goldberg and Nigerian Breweries for making every
effort to bring to the limelight people like me who have a strong passion for
Fuji.’ Ishola expressed optimism for the final and revealed that he has a
strong conviction of being crowned the Wura 1 of Fuji music in 2016.
Fuji t’o Bam is an indigenous music activation
platform of Goldberg, which has in the last three editions led to the discovery
of budding Fuji talents.
Meanwhile, the Goldberg team was given warm reception to the
city of Ado-Ekiti by His Royal Majesty, Oba (Dr.) Rufus Adeyemo Adejugbe
Aladesanmi III (CON, JP), the Ewi of Ado-Ekiti, who threw its gates open to
welcome them.
The royal father showered blessings on the team for deeming
it fit to bring the biggest and best Fuji Talent Hunt Show to the city. He also
commended Nigerian Breweries for their relentless efforts in empowering youths
for self actualization.
The Palace of the Oba offered the team souvenirs of the
throne such as its history (books) and the Kabiyesi used the medium to
officially invite the team to the Udiroko Festival coming up on August 29th,
2016, themed: Celebration of a
Flourishing Tradition.
The Public Affairs Manager, West and Mid-West, Nigerian
Breweries Plc, Tayo Adelaja, on behalf of the team and Nigerian Breweries Plc,
expressed his heartfelt gratitude and appreciation for the Kabiyesi’s display
of affection and hospitality accorded them in the palace. In his words, ‘I am
deeply astonished at Kabiyesi’s nature of fatherhood and kind gesture, for even
offering us the opportunity to dine with him in his palace.
Funso Ayeni, Senior Brand Manager, Mainstream brands,
Nigerian Breweries Plc, who gave the vote of thanks, revealed that Goldberg is
a brand that respects the culture and tradition of Yorubas. “The brand is tied
to the cultural heritage of Yorubas which is why it is culturally inclined and
in tune with their roots,” he stated.
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